Tuesday, September 8, 2009

Kodak taps small businesses

       To tap the growth of digital printing,Kodak (Thailand) has consolidated its technology resource bringing to retailers its new look Kodak Digital Express Solution.
       Kodak Express Solution will be one of the major focus movements this year as Kodak keeps supporting the retail shops with upgrading their service capability, according to Preecha Prasatwattana, the new managing director since April.
       The look of those retailers will be revamped, together with new merchan-dise, to catch up with digital technology.
       By the second half year, Preecha said Kodak would concentrate on the activity and package offer for SMEs. A Kodak Express conference will be held for partners and retailers in September and the company will help them to better offer services to customers with The KCPS (KODAK Creative Production Software),the workflow software designed specifically for photo retailers. The package offered to SMEs also includes Kodak Express Light Version which comes up with an APEX printer package that helps SMEs to start photo printing businesses on a small budget.
       Thailand is one of the world's best retail systems and Kodak Express is also regarded one of the most advanced in the world, said the managing director who has been overseeing Kodak's Southeast Asia market for over 10 years.
       The company will also expand the numbers of printing kiosks in Bangkok and upcountry to around 150 locations by this year.
       Digital printing still has a promising growth, at 35 percent, he said.
       Preecha admitted that sales of digital cameras had declined during the first half year, around 20 percent, due to the economic slowdown.

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